At Those Vegan Cowboys, we love cows – and we love great food. That’s why we’re building a better way. Using our “stainless steel cow,” we produce pure casein and other milk proteins without a single animal involved. These proteins make it possible to create authentic cheese, creamy chocolate, protein-rich sports nutrition, luxurious foams for desserts, and much more – with the same taste, texture, and performance as traditional dairy.

And we’re not doing this alone. We work hand in hand with leading cheese makers, food companies, farmers, and top chefs. Together, we’re shaping the future of food – delicious, sustainable, and free from the environmental costs of animal farming.

A win for the planet, the animals, and food lovers everywhere.

casein cheese platter

Release the beast to create a real circular food systeem

Chief cowboy got sketchin’ to see what happens when we free the production animal from the equation. In short: if we’re smart about it, 8 billion vegan cowboys can eat well off just 40% of the farmland in use today. Circular, organic, in balance.

check out the Bullshit system:

  • Human ‘manure’ is lost, not put to use
  • Nutrient imbalance leads to erosion, eutrophication, biodiversity loss & greenhouses gas emission
  • Struggles to feed 8 billion folks + kazillions of production animals within the planet’s outer limits
bull shit system

Sustainable Dairy Proteins Without Cows At Those Vegan Cowboys, we craft pure casein and milk proteins using our stainless steel cow — no animals involved. These proteins make authentic cheese, creamy chocolate, protein-packed sports nutrition, and decadent desserts with the same taste, texture, and performance as traditional dairy. In partnership with cheesemakers, food companies, farmers, and chefs, we’re building a future of delicious, sustainable dairy without the environmental cost. A win for the planet, the animals, and food lovers alike.

versus the No Shit system:

  • Or call it the human shit system if you like: fermenting & composting our own ‘output’ is essential to truly close the nutrient cycle
  • Biodiversity gets back on its feet & soil health improves by kicking the habit of pesticides & fossil fuel-heavy artificial fertilizers
  • Soils gets increasingly healthier + more trees capture greenhouse gas
  • Feeds the growing world population well & organically on 40% of the farmland in use today

the not shit system

 

Jaap Korteweg

Moving forward with farmers

Those Vegan Cowboys can’t imagine a future without farmers. Having a farmer as one of our founders, we see a future for dairy that changes nothing but the machinery in the farmer’s stable. Instead of a live cow, we offer farmers a way more efficient milk machine. We take the next logical step in dairy production. From hand milking, via the milking machine to the fully automatic milking robot of today.

Moving forward together with farmers is natural to us and we are open for collaboration. Moreover: we can’t do this without them. And we are happy to already have many conversations going.