Dairy Diaries #32: High Noon Winter Solstice
This December came and kicked open the saloon doors, slapped a stack of papers on the bar, and said: Drinks are on the future.
We closed our first funding round. €6.25 million.
That sound you hear ain’t thunder, ma’m. It’s the sweet sound of our stainless steel cow Margaret officially hittin’ the big trail.
We’ve had big months before this year. Hard months too. 2026 gave us plenty of ‘well I’ll be hog-tied and call it progress’ energy. And then December came gallopin’ in like a runaway mustang and refused to slow down.
This wasn’t just any money ridin’ into camp. This was the kinda people who get us, and exactly the folk we need: cheese makers with decades (heck – even a century!) of experience under their belts. And bold impact cowboys who look a long, wild ride straight in the eyes sayin’, “Yep. This here animal-free casein? It’s ready to conquer.” When the ink dried, it felt like we’d finally traded our trainin’ wheels for a Tennessee stud.
And just when we thought we could rest on our laurels, December tipped its hat again. Twice.
Just when we had dismantled Margaret for a good thorough clean-up, we got word that two camera crews were on their way for appearances on Dutch national television. Turns out when you put a steel cow on screen and start talkin’ about real cheese without real cows, people stop scrollin’ and start listenin’. You’ve never seen a team of cowboys put a stainless steel cow back together faster, laid out our cheeses, told the story, and somehow managed not to knock over the cameras with our enthusiasm.
Suddenly, Margaret wasn’t just standin’ tall in our own backyard, but struttin’ across living rooms all over the lowlands.
By then, excitement in the camp had officially reached spooked-horse-at-sunrise levels.
Next thing you know (apparently December had no chill whatsoever) we opened a waitlist for a crowdfunding round. We figured we’d ease into it. Maybe warm up the crowd.
Instead, we got a full-on cattle drive.
Right now, 1,400+ people have already pre-registered, and the dust cloud is still growin’. That’s a whole lot of folks ready to back a future where cheese still comforts your souls and melts & stretches like a dream, but finally without cows doin’ all the heavy liftin’.
Truth be told, it’s startin’ to feel like this wagon might fill up before we can yell “Yeehaw.”
So here’s the friendly heads-up from the trail: if you want to ride with us, get yourself on that waitlist. Hitch your horse, mark your spot, and keep an eye on that mailbox of yours. Margaret herself is keepin’ y’all updated every step of the way while we’re gettin’ everything ready together with our brand-new friends-with-benefits. And when this thing opens, it’s gonna move faster than a jackrabbit with a caffeine problem.
As the first tender light of a new year is growing, we’re left grinnin’, slightly sleep-deprived, and wildly excited about what’s comin’ next. The Stainless Steel Cow’s all shined up, and if you squint your eyes, in her brilliant reflection you can see what’s comin’. A future of dairy that’s brighter than we had ever imagined.
